Thinking About Answers: The Application of Cognitive Processes to Survey Methodology pdf

Thinking About Answers: The Application of Cognitive Processes to Survey Methodology. Norbert Schwarz

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Author: Norbert Schwarz
Page Count: 304 pages
Published Date: 19 Oct 2010
Publisher: John Wiley & Sons Inc
Publication Country: New York, United States
Language: English
Type: Pdf
ISBN: 9781118016091
File size: 34 Mb
Download Link: Thinking About Answers The Application of Cognitive Processes to Survey Methodology
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In this important book, the authors explore what answers mean in relation to how people understand the world around them and communicate with one another. They offer practical and theoretical insights that will prove invaluable when developing questionnaires.

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